Inspired by social movements of the past, "Love is the Brand" began in 2022 in South City St. Louis when a local community worker saw a need and decided to organize and make an impact.

Our organization strives to make everyday needs of the community easily accessible, by minimizing any additional barriers that may present themselves. Our community movement challenges the status quo of underserved communities and fighting for solutions that will transform society one heart, and one mind at a time.